The gaming community is still buzzing about the recent pricing controversy surrounding Borderlands 4, with indie publisher Devolver Digital continuing to poke fun at Gearbox CEO Randy Pitchford. Scheduled for release on September 12, Borderlands 4 promises to introduce exciting new elements like the planet Kairos and fresh vault hunters, though the discussion has been overshadowed by pricing debates.

The controversy began in May when Pitchford responded to fan concerns about a potential $80 price tag by saying, "If you're a real fan, you'll find a way to make it happen." This dismissive remark sparked outrage among gamers, leading to Devolver Digital's clever marketing move. The publisher highlighted that players could buy four copies of their new sci-fi co-op FPS Mycopunk for the same price as one Borderlands 4.

Though Pitchford has since apologized and Gearbox confirmed a $70 price point for Borderlands 4, Devolver isn't letting the issue go. On Mycopunk's release day, they revisited their earlier jab, calculating that gamers could now purchase "4.6 copies" of their $15 title for the price of one Borderlands 4.

Interestingly, both games share similarities as first-person sci-fi shooters with cell-shaded visuals. This makes Mycopunk an appealing option for Borderlands fans awaiting the September release, and Devolver's marketing strategy appears to be paying off with increased attention for their indie title.